New Business Consultant

Customer Acquisition Specialist

We’re looking for closers, relationship builders, and opportunity creators.

If you know how to open doors, win trust, and close recurring business, Ello Technology wants to meet you.

Role Purpose

Why This Role Exists

This role exists to help Ello Technology grow by creating new opportunities, building strong business relationships, and converting those opportunities into long-term monthly recurring revenue.

You will do this through proactive outreach, smart networking, meaningful conversations, and confident closing.

This is a role for someone who enjoys creating momentum, opening doors, and turning trust into commercial results. Your success will be measured by the recurring revenue you close and the quality of pipeline you build.

Your First 90 Days

What Success Looks Like

By Day 90, you should have built a strong foundation for consistent performance in the role.

That means:

• You have established a repeatable outbound rhythm with daily prospecting, weekly meetings, and disciplined follow-up
  
• You are building a healthy pipeline and beginning to close deals consistently each month
  
• You have enough qualified opportunities in play to support the quarterly target of R150,000 in new monthly recurring revenue
  
• Your Zoho CRM is clean, current, and reliable enough to support accurate weekly forecasting
  

We are looking for someone who can build consistency early, not someone who waits for momentum to appear on its own.

Targets and Scoreboard

How Performance Is Measured

This role has a clear commercial target:

• Annual target: R600,000 in new monthly recurring revenue
  
• Quarterly target: R150,000 in new monthly recurring revenue
  
• Monthly guide target: R50,000 in new monthly recurring revenue
  

To support this, we track a weekly activity rhythm that typically includes:

• Cold calls: 250–400 per week
  
• Decision-maker conversations: 25–40 per week
  
• Discovery meetings booked: 8–12 per week
  
• Discovery meetings completed: 6–10 per week
  
• Proposals sent: 3–6 per week
  
• New recurring revenue closed: Average target of R12,500 per week
  

These numbers are there to create clarity, consistency, and momentum. As real conversion data becomes available, activity expectations may be refined.

Key Responsibilities

1) Daily Prospecting and Pipeline Creation

You will be expected to create new business opportunities every day through consistent outbound activity.

This includes:

• Cold calling into ideal prospect lists during structured call blocks
  
• Daily LinkedIn outreach using thoughtful connection and message strategies
  
• Daily email outreach that is clear, relevant, and designed to start conversations
  

2) Networking and Relationship Building

This role is not only about direct outreach. It also includes building a strong referral and partnership engine.

This includes:

• Participating in industry events and business networks on a regular basis
  
• Creating referral introductions through partners, clients, and strategic relationships
  
• Maintaining a live partner and referral pipeline in Zoho CRM
  

3) Discovery, Qualification, and Closing

You will lead quality sales conversations with confidence and structure.

This includes:

• Running discovery calls that uncover pain points, impact, urgency, decision-making process, and budget reality
  
• Qualifying opportunities properly so time is spent on the right prospects
  
• Presenting solutions clearly and guiding the next step with confidence
  
• Handling objections professionally, using logic, proof, and value rather than discounting
  

4) CRM Discipline and Pipeline Accuracy

A strong salesperson is also operationally sharp.

This includes:

• Logging all calls, meetings, notes, and next actions on the same day
  
• Keeping Zoho CRM stages accurate and up to date
  
• Taking part in weekly pipeline reviews with the Sales BU Lead to review progress, blockers, and next steps
  

5) Follow-Up and Deal Progression

This is a role for someone who understands that many deals are won in the follow-up.

This includes:

• Executing a disciplined multi-touch follow-up process after every meeting and proposal
  
• Maintaining professional momentum with prospects
  
• Creating urgency in an ethical and commercially smart way through deadlines, limited capacity, and implementation availability
  

What Winning Looks Like

This role exists to help Ello Technology grow by opening new doors, building trusted relationships, and converting opportunity into recurring monthly revenue.

Are you the kind of person who loves opening doors, starting conversations, building trust, and turning opportunities into long-term client relationships?

Ello Technology is looking for a driven, confident, commercially sharp New Business Consultant to help us grow our customer base and expand our impact in the technology space.

This role is for someone hungry to win. Someone who enjoys meeting new people, creating opportunities, building a strong pipeline, and helping business owners see how better technology can genuinely improve the way they work.

If you are energized by prospecting, discovery calls, solution-selling, and closing recurring monthly agreements, this could be a strong fit.

Why this role matters

At Ello Technology, we do more than sell services. We help businesses work smarter, operate better, and unlock real value through technology. Your role will be to open those conversations, build trust, and bring new customers into a business that is serious about performance, growth, and results.

This is a customer acquisition role with a strong focus on new business development. You will be expected to create pipeline consistently, have quality conversations, present solutions with confidence, and close recurring monthly revenue.

This role is measured on real commercial results. We respect effort, but we reward outcomes.

What you’ll be doing

You will be responsible for creating and converting new business opportunities through:

• Daily prospecting across cold calling, LinkedIn, email, referrals, and networking
  
• Running structured discovery calls with decision-makers
  
• Qualifying opportunities properly and asking smart questions
  
• Presenting solutions in a clear, confident, consultative way
  
• Closing recurring monthly agreements
  
• Keeping your pipeline and activity clean and up to date in Zoho CRM
  

Who will thrive in this role

You’ll likely do well here if you are:

• Confident speaking to new people and building relationships quickly
  
• Commercially minded and motivated by targets and growth
  
• Comfortable picking up the phone and creating opportunity from scratch
  
• Resilient, disciplined, and strong in follow-up
  
• Consultative in your sales style, not pushy or sloppy
  
• Hungry to build a better future for yourself while making a real impact in the market
  

Non-negotiables

• Proven outbound sales or new business development experience
  
• Confidence with cold outreach and pipeline generation
  
• Strong follow-up habits and professional discipline
  
• Clean CRM habits — Zoho experience is highly beneficial
  
• Ability to sell value and close recurring revenue agreements
  

What makes this exciting

This is an opportunity to join a growing technology business where your work directly drives new customer growth. You won’t be sitting in a support role waiting for leads to appear. You’ll be on the front foot, creating momentum, opening opportunities, and helping businesses step into better systems, better support, and better performance.

If you’re ambitious, coachable, energetic, and ready to grow your income and career through performance, we’d like to hear from you.

Earning Potential

Your income should grow when your results grow.

We want ambitious people who are hungry to build a better life for themselves. This role is built for someone who wants their effort, discipline, and commercial ability to translate into real earning potential.

This is how we do that at Ello:

• Competitive base salary
  
• Commission and incentives linked to performance
  
• A role designed around recurring revenue growth, not random activity
  
• The opportunity to increase your income through real results
  

Performance Recognition

Not just salary. Visible wins. Incentives. Status. Appreciation.

At Ello Technology, we believe results should be rewarded and momentum should be recognized.

This is how we do that at Ello:

• We celebrate strong monthly performance
  
• We recognize consistency, discipline, and follow-through
  
• We reward meaningful results, not just activity
  
• We make wins visible and value the people who help drive growth
  

Career Growth

This should feel like a career move, not just another job.

We are looking for people with ambition, energy, and the desire to keep growing. If you perform, we want to create room for you to grow with the business.

This is how we do that at Ello:

• Clear growth opportunities as the business expands
  
• Exposure to business development, partnerships, and strategic client acquisition
  
• Ongoing stretch through real responsibility and commercial ownership
  
• A performance-led environment where strong people can rise
  

Coaching and Development

Good people want to get better. Great people do not want to stay stuck.

We want people who are coachable, curious, and serious about sharpening their commercial edge.

This is how we do that at Ello:

• Hands-on sales guidance and accountability
  
• Real-world exposure to business conversations and decision-makers
  
• A structured environment that helps you improve your outreach, meetings, and closing ability
  
• Feedback that is direct, useful, and designed to help you win
  

Meaningful Work and Culture

High standards. Strong support. Real impact.

At Ello Technology, you are not just selling for the sake of selling. You are helping businesses improve the way they work through better technology, stronger systems, and smarter support. We want people who are hungry, professional, disciplined, and serious about building something meaningful.

This is how we do that at Ello:

• You represent solutions that create genuine business value
  
• You speak to decision-makers about real operational challenges
  
• You help bring new clients into a business focused on growth and performance
  
• You work in a driven, ambitious environment where ownership and follow-through matter
  

To Apply

Please send us:

• Your results from the last 90 days, including calls made, meetings booked, close rate, and revenue closed
  
• A short voice note (60–90 seconds), pitching yourself the way you would pitch a prospect
  

If you know you can build trust, create opportunity, and close business, apply now.