Job Summary
Our client, a well established, reputable law firm based in Lynnwood, Pretoria, is on the hunt for a Public Relations Officer with a minimum of two years' experience to join their team. This firm, known for its specialized and client-centered approach, values precision, ethics, and transparent communication.
Key Responsibilities:- Develop and implement public relations strategies to enhance the firm’s reputation and visibility within the legal sector.
- Manage media relations and secure press coverage, drafting press releases and responding to media inquiries.
- Organize and oversee events, conferences, and webinars that showcase the firm’s expertise.
- Create engaging content for the firm’s website, social media platforms, and newsletters to maintain active communication with clients and stakeholders.
- Monitor public opinion and media coverage, providing feedback and recommendations to senior leadership.
- Build and maintain relationships with media outlets, clients, and industry professionals to strengthen the firm's network.
- Collaborate with the marketing team to align PR efforts with broader business objectives.
- Assist in crisis management by addressing negative publicity or handling sensitive issues with care.
Requirements:- A post-tertiary qualification in Communication, Public Relations, Marketing, or a related field.
- Minimum of 2 years’ experience in a PR role, preferably in a legal or professional services environment.
- High computer literacy including design programs and social media applications.
- Excellent communication, writing, and presentation skills.
- Understanding of South African law and the legal industry is a plus.
The final offer will be based on your experience, skills, and the value you can bring to the team.