Join a dynamic, fast-growing property and hospitality enterprise committed to operational excellence and innovative marketing. Our client, a leading South African business with a substantial short-term rental portfolio, is seeking a strategic and creative Social Media and Marketing Manager to elevate their brand presence and drive business growth.

Duties:

• Develop and implement comprehensive social media strategies across platforms including Instagram, TikTok, Facebook, and LinkedIn.
• Create, schedule, and publish engaging content that aligns with brand guidelines and business objectives.
• Produce short-form videos, reels, property showcases, campaign assets, and other compelling visual content.
• Monitor platform trends, audience behaviour, and algorithm updates to identify opportunities for expansion.
• Plan and execute targeted marketing campaigns related to occupancy, seasonality, property launches, and growth initiatives.
• Support both B2C guest acquisition and B2B property owner engagement campaigns.
• Manage paid digital advertising across Meta, Google, and TikTok.
• Maintain and optimize website content, property listings, and messaging for consistency and impact.
• Assist with SEO, remarketing, and customer retention strategies.
• Utilize CRM tools to track leads, engagement, and conversions, enhancing the customer journey.
• Analyze campaign performance and provide insightful reports with actionable recommendations.
• Collaborate with operations, customer experience, and leadership to ensure marketing aligns with commercial goals.

Requirements:

• Proven experience in digital marketing and social media management.
• Strong skills in analytics, campaign management, copywriting, and content creation.
• Proficiency in video editing and production.
• Excellent project management and storytelling capabilities.
• Experience with CRM tools and digital advertising platforms.
• Ability to work in a hybrid environment, demonstrating adaptability and initiative.

Nice to Have:

• Knowledge of property, hospitality, or travel industries.

What We'll Give You:

• The opportunity to contribute directly to a rapidly expanding business.
• A collaborative, results-driven work culture.
• Performance bonuses that recognize your impact.

If you are ready to take your marketing expertise to the next level within a vibrant and growing sector, apply now and become part of a team that values accountability, innovation, and measurable success.