Position Highlights

Our client is seeking an experienced and commercially driven Sales & Marketing Manager to join their team at a prestigious hospitality and wine estate in Franschhoek.

This role is ideal for a dynamic professional who can develop and execute effective sales and marketing strategies to drive revenue, increase brand awareness, and maximise business opportunities across multiple hospitality offerings.

Key Responsibilities

• Develop and implement comprehensive sales and marketing strategies to drive revenue and business growth.

• Manage and develop the sales pipeline, identifying new business opportunities and nurturing existing relationships.

• Drive sales across accommodation, food and beverage, wine tasting, events, weddings, and other hospitality experiences.

• Develop and execute marketing campaigns, promotions, and partnerships to strengthen brand awareness and market positioning.

• Identify opportunities to grow corporate, tourism, leisure, and event-related business.

• Build and maintain strong relationships with clients, industry partners, travel professionals, and other stakeholders.

• Monitor sales performance, conversion rates, campaign effectiveness, and return on investment.

• Manage and maintain customer relationship management systems and sales reporting.

• Work closely with operational teams to ensure a seamless customer experience.

• Identify market trends and competitor activity to support business development and strategic planning.

Strengths

• Strong commercial and business development mindset.

• Excellent communication, negotiation, and relationship-building skills.

• Strategic thinking combined with hands-on execution.

• Ability to identify opportunities and convert them into revenue.

• Strong organisational and project management skills.

• Creative approach to marketing, promotions, and partnerships.

• Ability to work independently while collaborating with operational teams.

Minimum Requirements

• Minimum of 5 years’ experience in sales and marketing.

• Relevant qualification in Sales, Marketing, Business Management, or a related field.

• Experience in hospitality, wine, tourism, or a similar environment will be advantageous.

• Proven track record in driving sales, developing business opportunities, and executing successful marketing initiatives.

• Experience managing customer relationship management systems and sales reporting.

• Strong understanding of digital marketing, promotions, and commercial performance.

• Willingness to work weekends and public holidays when required.

Compensation & Benefits

• Competitive remuneration package.

• Performance-based incentive opportunities.

Working Environment

This is an on-site position based in Franschhoek, within a premium hospitality and wine estate environment.

If you meet the above requirements and are looking for an exciting opportunity to make a meaningful commercial impact, our client would like to hear from you.