Job Summary
Duties:
Develop and execute innovative marketing and sales programs/plans that attract customers from the EU market
Oversee marketing campaigns for the EU market
Manage the department’s marketing budget
Develop and maintain good relationships with customers
Collect industry data and use the insights to update our marketing and sales strategies
Promoting the company's existing brand and introducing new products to the market
Analysing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their goals.
Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals
Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities in the EU market
Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks
Requirements:
Matric / Grade 12
Bachelor’s degree in marketing, Public Relations, or a closely related field
At least 5 years’ management experience in Marketing, Tourism or Public Relations work
Proficient in Microsoft Office (Excel and PowerPoint a must)
Strong oral and written communication skills
Additional Language skills in German, Spanish, French, Portuguese or Italian will be advantageous
Understanding and knowledge of sales and marketing in the EU countries
Must be able to generate new leads and build agent network
Proficiency with digital data analysis tools
Strong analytical, organizational, and creative thinking skills
Excellent communication, interpersonal, and customer service skills
The ability to understand and follow company policies and procedures
The ability to work under pressure and travel extensively
Understanding of the selling process
Able to travel extensively abroad
Must have a valid passport
Clean criminal record