Job Summary
Key Responsibilities
Manage the casino portfolio, including selection and maintenance of casino games
Coordinate game releases with providers and content teams
Monitor and analyze game performance, customer behavior, and market trends
Ensure platform user-friendliness across desktop and mobile
Plan and execute promotions, bonuses, tournaments, and events
Develop player segmentation strategies for targeted marketing
Analyze campaign effectiveness and adjust strategies accordingly
Implement customer acquisition strategies with marketing teams
Develop retention and loyalty strategies, including VIP management
Collaborate with CRM team for player communications
Monitor KPIs such as player activity, revenue, churn, and ROI
Prepare detailed performance reports for management
Ensure compliance with gambling regulations
Implement responsible gambling initiatives and monitor security risks
Maintain relationships with game providers and address technical issues
Work with cross-functional teams for smooth operations
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