This is a remote position.
Apply via this link only!
Location: Remote
Start Date: ASAP
Type: Permanent (Full-time)
Salary: R64 000 - R69 000 (DOE)
OWN AND ELEVATE THE DESIGNED OUTPUT OF WORLD-CLASS WILDLIFE EDUCATION
WHY THIS ROLE MATTERS
As our Director of Design, you will take total ownership of all designed output and drive the evolution of our brand identities. By designing high-converting web features, rolling out comprehensive style guides, and ensuring rigid global brand adherence, your work directly impacts how the world experiences Bushwise. This visual excellence optimises our digital presence and conversion rates, allowing us to successfully recruit the next generation of expert field guides and conservationists.
WHAT YOU'LL BE DOING
Brand Style Guide Architecture: Develop brand style guides and roll them out across all online and offline touchpoints by providing templates and guidelines for wider teams.
Brand Governance: Ensure rigid global adherence to the brand style guide across all relevant customer touchpoints and internal corporate use.
Identity Evolution: Continuously develop the identities of all brands, ensuring all visual elements stay fresh and fully aligned with current trends.
Conversion Rate Optimisation: Improve the conversion rate on all websites by designing features that directly enhance the overall user experience across all devices.
Cross-Functional Asset Support: Work collaboratively with the marketing team by providing insights and creative assets for all marketing channels in a timely manner.
Front-End Website Management: Execute website content updates and build new front-end elements such as landing pages, programs, banners, and promotional materials.
Development Team Collaboration: Work seamlessly with the development team by providing designs that consider development constraints and efficiencies, while reviewing new features promptly and clearly.
Administrative Design Support: Support the wider administrative office by providing design assets for necessary activities as agreed to by the CMO.
Trend Research & Reporting: Stay up to date with design industry trends and developments, reporting regularly to the CMO with opportunities for optimisation or growth.
Workflow Optimisation: Collaborate with the Head of Marketing Operations to continuously improve workflows for all operations within the creative team.
WHAT YOU BRING TO THE TEAM
10+ years of experience in a senior design role.
5+ years of experience in creative team leadership.
5+ years of experience conceptualising and creating new brand identities (including logos) and leading the look and feel of new websites from end to end.
5+ years of hands-on experience editing websites, ensuring layout and user journeys are completely optimised for conversion.
2+ years of experience conceptualising and producing a high volume of high-converting creative assets engineered specifically for paid media performance.
Complete fluency in using Photoshop, InDesign, Illustrator, and Figma.
Proven experience designing both digital and offline assets for a millennial and Gen Z audience.
Bonus if you also have:
A deep conceptual understanding of South African bush careers, the field guiding industry, and the wildlife conservation industry.
Experience in marketing to a Gen Z audience specifically within the UK, US, EU, and South Africa.
Significant experience operating within a fast-paced, agency-like marketing environment.
Experience leveraging generative AI tools and workflows to accelerate asset production, scale creative variations, and optimise design output.
Direct experience working operationally on Trello.
ABOUT BUSHWISE
Bushwise is a leading Field Guide Training company, dedicated to developing the next generation of expert field guides and conservationists. We offer immersive, career-launching courses in some of Africa's most stunning wild spaces. Our commitment is to life-changing transformation, providing students with the knowledge, skills, and values to become successful professionals who drive real-world biodiversity outcomes.
YOUR NEXT STEP
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