Main purpose of the position

The Technical Sales Representative will be responsible for driving revenue growth by identifying, developing, and closing sales opportunities for fully engineered and certified pre-engineered steel structures. The role focuses on industrial, agricultural, residential, and institutional markets, selling structural solutions for applications such as factories, warehouses, storage facilities, schools, halls, barns, housing, workshops, and related developments. This role requires a strong blend of technical understanding, consultative selling, and relationship management, with the ability to guide clients from concept through to final sale.

Key Responsibilities

Sales & Business Development

• Identify and pursue new business opportunities

• Build and manage a sales pipeline

• Conduct client meetings and site visits

• Prepare quotations with engineering teams

• Negotiate and close deals

Client & Relationship Management Achieve sales targets

• Build long-term client relationships

• Act as a trusted technical advisor

• Maintain ongoing client communication

• Identify repeat and upsell opportunities

Technical & Product Engagement

• Understand structural systems and certifications

• Explain technical concepts clearly

• Liaise with engineering and production teams

• Provide market feedback

• Ability to read technical drawings and explain them

Administration & Reporting

• Maintain CRM records

• Submit sales reports and forecasts

• Monitor market and competitor activity

Qualifications Required

• Minimum academic qualification: National Diploma

• Qualifications as an added advantage: Degree in Business Management, Marketing, Construction Management, Civil Engineering, Building Science, Quantity Surveying, or a related field will be an added advantage

Experience Required

• General work experience (years): 3 years in technical or construction sales experience

• Specific to the position (level/discipline/years): 3 years in sales, preferably in building materials, steel products, or a related industry

• Industry: Steel manufacturing, building materials, or construction industry

• Strong technical understanding of roofing, cladding, steel building products and construction applications.

• Ability to read and interpret construction drawings and technical specifications

• Excellent customer relationship management, negotiation and communication skills

• Knowledge of the South African construction and roofing market

Key Strengths Competencies and Skills

• Strong consultative sales skills

• Technical aptitude

• Excellent communication

• Self-motivated and organised

• Resilient and target-driven

• Consistent target achievement

• Strong sales pipeline

• Repeat business and referrals

• Effective internal collaboration

Computer Literacy

• MS Office

• Excel

• Sap

Addition Requirements

• Valid driver’s licence