Job Summary
Job Description
Combine strategic thinking with hands-on execution and has proven experience in a B2B or industrial sector.
Oversee a team of marketing professionals and manages all aspects of brand communication, digital marketing, social media, product collateral, and customer-facing materials, working closely with sales, product, and technical teams.
Maintain and enhance brand identity and ensure consistency across all marketing materials and channels.
Lead and execute the strategy within an OEM business environment, focusing on brand positioning, product promotion, and market visibility.
Create and update marketing collateral such as brochures, datasheets, product guides, case studies, and sales kits.
Lead and develop a marketing, which may later include subordinates, including graphic designers, content creators, and digital marketing staff, both in-house and external resources.
Develop and execute the annual marketing plan aligned with company objectives and sales targets.
Manage PR and media relations, including press releases and editorial content.
Oversee digital marketing initiatives including website content, SEO/SEM, email campaigns, and paid ads.
Develop event strategies that align with lead generation and brand positioning goals.
Qualification & Skills
Bachelor's degree in Marketing, Business Administration, or related field.
Postgraduate qualification (e.g., MBA or CIM certification) is advantageous.
5–7 years of marketing experience
2 years in a management or supervisory role.
Prior experience in an OEM, industrial, or B2B technical environment is strongly preferred.
Suitable candidates will be contacted. If you do not get a response within 14 days, please consider your application unsuccessful.
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