Sales Executive | Johannesburg | Permanent
Drive national sales strategy and shape the future of a high-impact FMCG sales operation. This executive role offers the opportunity to lead large-scale sales performance while building powerful customer and principal relationships.
Our client is seeking an experienced Sales Executive to lead and grow a national sales solutions function. This role is responsible for driving profitable revenue growth through the strategic management of field sales, merchandising, and call centre operations. Working closely with executive leadership, the successful candidate will develop and implement long-term sales strategies that maximise route-to-market opportunities, strengthen brand presence, and increase market share.
The position plays a key role in aligning sales performance with broader supply chain and operational strategies. The Sales Executive will oversee sales planning, customer engagement, performance measurement, and operational optimisation across the national sales structure. This includes building strong partnerships with key principals and customers, leading high-performing teams, and driving innovation in sales and call centre practices.
Our client is a well-established organisation operating within the FMCG sector, known for delivering integrated sales and distribution solutions across multiple brands and retail environments. Their national footprint and commitment to operational excellence create a dynamic environment where strategic leadership and commercial insight are highly valued.
What You’ll Do
• Develop and implement a national sales strategy aligned to a three- to five-year business outlook
• Lead and manage the national sales team including field sales, merchandising, and call centre operations
• Drive profitable revenue growth through effective route-to-market optimisation and customer engagement
• Build and maintain strong relationships with key principals and senior customer stakeholders
• Implement performance metrics and scorecard systems to drive accountability and efficiency
• Oversee sales promotions, brand activation, and market intelligence initiatives
• Ensure operational standards across sales administration, merchandising, and in-store execution
• Monitor sales performance, shelf health, market share, and brand visibility
• Manage national sales budgets, operational costs, and capital investments
• Identify innovative sales practices, technologies, and systems to improve performance
What You Bring
• A relevant bachelor’s degree, with a postgraduate qualification highly advantageous
• A valid Code EB driver’s licence
• At least 10 years’ senior sales leadership experience within the FMCG sector
• Proven experience managing large national sales teams and complex sales operations
• Strong understanding of direct sales, merchandising, call centre operations, and market intelligence
• Excellent strategic planning, negotiation, and stakeholder management skills
• Experience working with senior executives and managing high-value customer relationships
• Strong analytical, problem-solving, and decision-making capabilities
• Advanced communication, presentation, and leadership skills
• Proficiency in MS Office and SAP
What Success Looks Like
• Achievement of strategic sales targets and measurable revenue growth
• Expanded route-to-market opportunities and improved operational efficiency
• Increased market share and stronger brand activation across retail channels
• High-performing sales teams aligned with clear performance metrics
• Strong, sustainable partnerships with principals and customers
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