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Job Summary
The Role
You will own and drive digital D2C performance across international business partners, working closely with distributors, agencies, and internal stakeholders to ensure strong execution and continuous optimisation.
Global D2C Performance Ownership
Build and own annual digital D2C marketing plans with international partners
Align, plan, and manage marketing budgets per market
Define clear activation plans across channels, timelines, and regions
Guide and support partner marketing teams during execution
Ensure marketing spend is efficient and performance-driven
Track execution, results, and ROI
Take full accountability for delivery against agreed plans
Present performance and sales insights clearly to stakeholders
Digital Content & Asset Management
Partner with internal creative and marketing teams to ensure all assets are digital-ready
Structure content for localisation and translation across markets
Distribute relevant assets to partners to support D2C execution
Enable local market adaptations while maintaining global brand frameworks
Balance global consistency with local relevance
D2C Website Performance
Support external partners managing local consumer-facing websites
Ensure alignment with annual D2C strategies and correct asset usage
Improve traffic, conversion rates, and online sales performance
Oversee digital media investment and spend efficiency
Track results and continuously optimise campaigns
What We’re Looking For
Proven experience in performance marketing within a D2C eCommerce environment
Strong understanding of paid media, analytics, and conversion optimisation
Experience working with distributors, agencies, or external partners across multiple markets
Structured, hands-on approach with strong ownership and follow-through
Confidence working with data, insights, and performance reporting
Self-driven, energetic, and performance-focused mindset
What’s on Offer
A high-impact role within a rapidly growing global brand
Genuine ownership with visible influence on international D2C performance
A collaborative, ambitious, and internationally distributed team
Flexible hybrid working model
Remote working from anywhere in Europe
If you enjoy driving performance through partnerships, working across global markets, and shaping the future of D2C for a scaling brand, this role offers real scope and impact.
REF: CTD000273.
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