The purpose of the Marketing Assistant is to support the marketing team in various tasks and activities to help promote our company’s products and services. This will include market research, campaign coordination, content creation, social media management, data analysis, administrative support, branding and collateral, and event coordination.

Overall, the Marketing Assistant plays a crucial role in supporting the marketing team by contributing to various marketing activities, ensuring smooth operations, and helping achieve the company’s marketing objectives.

General Duties

1. Client Experience Calls

a. Call the client after an order has been completed and capture the data – daily
b. Precompile testimonials and send to clients/send a Google review link – daily
c. Send client experience call action points to relevant parties and follow up until they have been actioned – daily
d. Send data and signed testimonials weekly

2. Reseller of the Month Testimonials

a. Request and analyse data to determine reseller of the month and technical reseller of the month – monthly
b. Request testimonials from the resellers of the month – monthly

3. Marketing Meetings

a. Schedule marketing meetings with agendas – weekly
b. Compile and send marketing meeting action points – weekly

4. Reseller and VPBX Newsletters

a. Assist with compiling the newsletters – monthly
b. Assist with sourcing and creating relevant content for newsletters – monthly
c. Assist with designing and formatting newsletter layouts – monthly

5. Social Media Content Development & Management

a. Assist with planning and maintaining the company social media content calendar – weekly
b. Create engaging social media content for platforms including Facebook, LinkedIn, Instagram, and other relevant platforms – weekly
c. Assist with writing captions, marketing copy, and social media posts aligned with the company brand – weekly
d. Design and edit basic marketing graphics, banners, and social media visuals – when required
e. Assist with creating promotional videos, reels, and short-form content – when required
f. Monitor social media platforms for engagement, comments, and messages, and escalate where necessary – daily
g. Assist with scheduling and publishing social media posts – daily
h. Research social media trends, competitor activity, and content ideas – monthly
i. Assist with increasing brand awareness and online engagement through creative content initiatives – ongoing
j. Coordinate with internal departments to gather content, updates, and promotional material for marketing campaigns – when required
k. Ensure all social media content aligns with company branding and communication standards – ongoing
l. Assist with tracking and reporting on social media performance and engagement metrics – monthly

6. General Duties

a. Spot check content and artwork – when required
b. Order pre-approved marketing collateral – when required
c. Assist with coordinating events – when required
d. Rebrand/compile documents – when required
e. Monitor company email and action – when required
f. Assist with compiling EXCO presentations – when required
g. Review job advertisement content – when required
h. Other marketing and communication duties – when required
i. Monitor incoming leads – daily

Requirements

• Degree or experience in marketing (required)

• Content creation experience (required)

• Bulk email platform experience (required)

• Graphic design platform experience (required)

• Social media management and content creation experience (required)

• Experience with social media scheduling platforms (preferable)

• Basic video editing experience (preferable)

• Customer call experience (preferable)

• Very well spoken and written (required)

• Project management (preferable)

• Self-driven (required)

• Able to work in a team and independently (required)

• Able to work in a fast-paced environment (required)

• Understanding of the ICT industry (preferable)

• Event coordination experience (preferable)