The main purpose of this role is to maintain and grow the B2B product list through cold calling, solution selling and telemarketing.
This position reports to: Business Development Manager
Fundamental requirements: Qualifications, experience and legislated requirements for appointment to this position
Key tasks and responsibilities
Business Development: Identify business opportunities and build new business through inbound lead and cold calling
Solution Selling: Actively sell solutions to allocated customer base and new business
Product Marketing: Develop and implement a product marketing strategy using the 4P's of marketing. Manage a long term roadmap and also drive product marketing activities through advertising, PR, social media and relationship building activities
Achieve Sales Targets: Close sales and achieve monthly targets
Market Analysis: Analyze market trends regarding competition, differentiators, pricing, and unique selling points. Analyse external and internal data to identify gaps and opportunities, conducting relevant research studies
Innovation: Consistently and actively looks for improvements in work processes and results; uses appropriate methods to identify opportunities, implements solutions, and measures the impact
Customer Service: Builds a culture in department / area of responsibility of service excellence and customer centric behavior; emphasizes the importance of the internal customer; makes internal and external customers the primary focus of everyone's actions
Analysis and Judgment: Uses wisdom accrued through experience as well as key methodologies, analysis and logic, to make timely decisions on situations requiring critical judgement. Probes sources for information and answers to key questions; demonstrates persistence and skill in gathering information
Attention to Detail: Is thorough and systematic in ensuring attention to detail; utilizes tools and systems such as checklists, task lists, schedules and calendars to ensure that small details are not overlooked
Interdepartmental Relationships: Has a good reputation for patiently and politely listening to others; takes time to digest what he or she hears before responding; refrains from interrupting or correcting the speaker, allowing the other person to make his or her point
Communication: Communicate clearly and succinctly in a variety of communication settings and styles; gets messages across that prompts appropriate actions
Persistence and Reliability: Shows commitment, dedication and accountability; follows through on all tasks, projects, goals; fulfills all commitments made to peers, co-workers, and supervisor
Data Gathering, Analysis and Organization: Demonstrates the ability to gather sensitive, strategic and complex data on which pertinent business process and other strategic decisions can reliably be made
Problem Solving: Solves complex problems through systematic evaluation of information, possible alternatives and consequences. Considers many sources of information, evaluates the information against possible courses of action, and carefully deliberates before deciding
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