Job Summary
A South African, privately held pharmaceutical company that develops, manufactures, and commercializes prescription medicines, over-the-counter (OTC) health products, and medical devices, is seeking a Consumer Brand Manager who will build consumer-facing brand equity and market share through innovative, compliant marketing campaigns.Responsibilities:
Consumer Marketing Strategy
Develop and execute multi-channel campaigns (digital, social, traditional media).
Translate brand strategy into compelling consumer messaging.
Lead PR, influencer marketing, and pharmacy activations.
Digital Marketing & Insights
Manage digital platforms (websites, social media, content calendars).
Drive performance marketing (SEO, SEM, paid social, programmatic).
Leverage analytics and consumer research to optimize campaign performance.
Consumer Engagement
Map the consumer journey to design loyalty-building interventions.
Execute retail partnerships, in-store activations, and promotions.
Produce consumer education materials (leaflets, videos, online content).
Cross-Functional Collaboration
Partner with the Rx Brand Manager to align HCP and consumer messaging.
Manage external agencies, research firms, and creative vendors.
Compliance
Ensure all marketing materials strictly adhere to SAHPRA and ASA codes.
Minimum Requirements:
Education: Degree in Marketing, Communications, or Business.
Experience: 3–5 years in consumer brand management (OTC experience and a proven track record in digital brand launches/growth are advantageous).
Portfolio: Portfolio or case studies required as proof of execution results.
Key Skills: Digital marketing, consumer insights, social media management, agency management, and campaign execution.
Competencies & Behaviours: Creative, data-driven, adaptable, consumer-centric, and collaborative.
Benefits:
Competitive salary based on experience (salary can potentially be more based on experience/skills)
IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to itcareers@hireresolve.za.com
About
Specialists in Civil, Structural, Mechanical Engineering, Information Technology, Mining, Manufacturing and Finance Careers! Hire Resolve is one of the larger and more agile South African recruitment companies that focus on placing professionals and skilled people in permanent employment and contract employment. We prefer and focus on working with top quality professionals and candidates in South Africa and Africa. Hire Resolve has successfully placed Engineering, Mining, IT, Manufacturing and Finance professionals with top firms across the Western Cape, Eastern Cape, KwaZulu Natal, Gauteng and in Africa. Hire Resolve has assisted candidates to find jobs at over 100 JSE listed companies of which many are global companies with offices and operations in South Africa and Africa. It is for this reason that we are well respected in the industries we operate in and in the recruitment industry.
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