Job Summary
Key Responsibilities:
Campaign Management & Execution
Develop and execute paid social and web campaigns on Meta (Facebook & Instagram), Google (Search, Display, YouTube), LinkedIn, and TikTok.
Monitor, analyze, and optimize campaign performance to achieve key goals (Reach, Engagement, CPL, CPA, ROAS).
Conduct audience and keyword research to identify targeting opportunities and optimize ad spend.
Create and manage ad copy, visuals, video assets, and A/B tests to drive continuous performance improvement.
Tracking & Analytics
Set up and maintain tracking infrastructure using Google Analytics 4, Google Tag Manager, Meta Pixel, and UTM parameters.
Track, report, and analyze campaign metrics weekly and monthly using tools like Excel, Google Sheets, and Dashthis.
Collaboration & Administration
Collaborate with creative and content teams to ensure brand consistency across all ads.
Manage budget allocation across platforms to ensure efficient spending and timely invoicing.
Onboard new paid-ads clients by defining objectives, configuring accounts, and aligning tracking requirements.
Perform ad-hoc administrative tasks to support seamless campaign execution.
Industry Knowledge
Stay updated on the latest digital advertising trends, tools, and AI advancements to implement cutting-edge strategies.
Requirements:
Essential:
Bachelor's degree in Marketing, Communications, or a related field (or equivalent practical experience).
2-3 years of hands-on experience in paid social and web advertising (Meta and Google Ads).
Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and Google Tag Manager.
Strong understanding of key digital metrics (CPC, CPM, CTR, CPA, ROAS, Quality Score).
Excellent communication, organizational skills, and meticulous attention to detail.
Ability to manage multiple campaigns in a fast-paced environment.
Proficiency in Excel or Google Sheets for data analysis and reporting.
Our client is offering a highly competitive salary for this role based on experience.
Apply for this role today, contact Gaby Turner at gaby.turner@hireresolve.us or on LinkedIn
You can also visit the Hire Resolve website: hireresolve.us or email us your CV: itcareers@hireresolve.za.com
About
Specialists in Civil, Structural, Mechanical Engineering, Information Technology, Mining, Manufacturing and Finance Careers! Hire Resolve is one of the larger and more agile South African recruitment companies that focus on placing professionals and skilled people in permanent employment and contract employment. We prefer and focus on working with top quality professionals and candidates in South Africa and Africa. Hire Resolve has successfully placed Engineering, Mining, IT, Manufacturing and Finance professionals with top firms across the Western Cape, Eastern Cape, KwaZulu Natal, Gauteng and in Africa. Hire Resolve has assisted candidates to find jobs at over 100 JSE listed companies of which many are global companies with offices and operations in South Africa and Africa. It is for this reason that we are well respected in the industries we operate in and in the recruitment industry.
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