Role Overview:
The External Sales Representative will be responsible for driving business growth by
identifying new sales opportunities, building and maintaining strong client
relationships, and promoting the company’s products and services. This role is highly
target-driven and requires frequent local and international travel to meet clients,
present solutions, and ensure customer satisfaction.
Key Responsibilities:
Business Development & Sales
• Identify, target, and secure new clients within assigned territories or sectors.
• Proactively generate leads through cold calling, emailing, networking, and
referrals.
• Build and manage a strong sales pipeline to ensure consistent revenue growth.
• Conduct market research to understand customer needs, industry trends, and
competitor activity.
Client Engagement & Relationship Management
• Present and demonstrate products or services through face-to-face meetings,
virtual presentations, and calls.
• Understand client requirements and provide tailored solutions aligned with their
business needs.
• Act as the primary point of contact for clients, ensuring high levels of service and
satisfaction.
• Build and maintain long-term, strategic relationships with clients at all levels.
Negotiation & Deal Closure
• Negotiate pricing, terms, and contracts in line with company policies and
objectives.
• Successfully close sales and finalize agreements, ensuring mutual satisfaction.
• Follow up with leads and clients to ensure successful conversion and retention.
• Upsell and cross-sell products and services to existing clients to maximize
revenue.
Performance & Reporting
• Meet or exceed sales targets, KPIs, and quotas set by management.
• Maintain accurate records of sales activities, client interactions, and follow-ups.
• Track and report on sales performance, market trends, and client feedback.
Collaboration & Market Insight
• Work closely with internal teams (sales, marketing, customer service, and
product teams) to deliver a seamless customer experience.
• Share market insights and client feedback to support product and service
improvements.
• Participate in regular sales meetings, training sessions, and product briefings.
Travel & Flexibility
• Travel frequently, both locally and internationally, to meet clients and attend
industry events.
• Manage a flexible schedule to accommodate client needs and maximize sales
opportunities.
Minimum Requirements:
• Fluent in English and Mandarin (Mandatory – Non-Negotiable).
• Minimum 5 years’ experience in external sales, business development, or a
similar role.
• Proven track record of achieving and exceeding sales targets.
• Strong prospecting, lead generation, and cold-calling experience.
• Excellent negotiation, persuasion, and closing skills.
• Ability to identify client needs and deliver tailored sales solutions.
• Strong verbal and written communication skills, including presentation abilities.
• Excellent relationship-building and stakeholder management skills.
• Self-motivated, proactive, and able to work independently with minimal
supervision.
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